Jaguar

Creative lead / Series Director

To promote the launch of the Jaguar F-type within the music space and keeping in line with the campaign's mission statement to #livefearless I enlisted Sony Music artist, Leo Stannard, who is scared of heights, to challenge himself to perform at over 1,000ft above the English countryside. Radio 1 DJ Misa Jam worked alongside the campagin to help promote the new voices of British ‘blogging’.